Welcome to the CRE podcast. 100% Canadian, 100% commercial real estate.
Before we dive in…
This episode was recorded just a few weeks ago, but with the recent geopolitical shifts and market uncertainty, a few parts of our discussion may already feel a bit outdated. Still, there’s so much value packed into this conversation that we didn’t want to hold it back. Just a heads-up—and now, on with the show!
In this episode of the Commercial Real Estate Podcast, hosts Aaron Cameron and Adam Powadiuk speak with Sasha Cucuz, CEO of Greybrook Securities Inc., to unpack the evolving landscape of real estate development in Canada and the US. Sasha shares how Greybrook built a $2.5B equity platform, why co-living is gaining traction, and how developers can stay resilient in volatile markets. From navigating regulatory differences to predicting condo market recovery, this episode delivers sharp insights for investors, developers, and industry pros alike.
What you will learn:
- How Greybrook built a $2.5B equity platform
- Why the US and Canadian real estate markets require different investment approaches
- The evolution of co-living spaces as an innovative solution to urban housing
- Why the condo market recovery will likely follow a specific sequence
- The strategic advantage of conservative leverage
- How amenity-rich developments are becoming table stakes in US markets
- Why successful real estate investment relies more on execution capability
Sasha Cucuz is the CEO of Greybrook Securities Inc., where he leads the firm’s capital markets and real estate investment strategies. Under his leadership, Greybrook’s portfolio spans 110+ residential and multi-family projects with an estimated completion value exceeding $40 billion across 30+ countries. He co-chairs Greybrook’s Investment and Project Advisory Committees. Formerly President of Greybrook Health, Sasha helped launch Greenbrook TMS and led major acquisitions, including MacuHealth and TearLab. He sits on several corporate and charitable boards, including Greenbrook, Neupath Health, Delos Canada, and the Greybrook Foundation, and advises Northland Properties, owner of the Dallas Stars and Moxie’s.
Podcast: Play in new window | Download